In 2017, after a demanding period at work that pushed me close to burnout, I realised something surprisingly simple: I had forgotten how to rest. Not because I didn’t try — but because everything around sleep had started to feel complicated.

At the same time, my wardrobe was full, yet I didn’t own a single pair of pyjamas that felt truly comfortable. Nothing I wanted to reach for at the end of a long day. Nothing that helped me switch off easily.

That quiet realisation sparked the idea for PIZSI. Not as a pursuit of perfect routines or better optimisation — just a wish for sleep to feel simple again. Comfortable, uncomplicated, human.

Years later, in 2024, I became a mother. Life grew fuller, more beautiful, and naturally more tiring. By 2025, I felt that familiar need to slow down again — to focus on what matters and give myself permission to rest without overthinking it.

Today, PIZSI reflects that philosophy. We don’t believe sleep needs elaborate rituals or perfect conditions. Sometimes, the simplest things help the most — soft, comfortable sleepwear you actually want to wear, and the reminder that rest doesn’t have to be earned.

We just keep sleep simple.

Sleep shouldn’t be complicated.
It’s not something you need to optimise or perfect. You already do enough during the day. Rest should be the easy part. We make sleepwear designed for comfort first. Soft fabrics, simple pieces, and no overthinking. No complicated routines. No pressure to do sleep “right.” Just clothes you actually want to wear when the day is done. Because good sleep often comes down to simple things — comfort, ease, and giving yourself permission to switch off. That’s what we believe in.

We just keep sleep simple.